Writing Business Plans : Your business plan is dead

Article by Nathaneal Mohr

Yep I said it…and I meant it.

Think about it just for a minute.

The media that people are using to make decisions is changing daily because of how quickly technology is changing…

The process your customer or clients want to go through to make a decision is evolving daily because they are learning from their purchasing mistakes and prospects have never been smarter in the history of commerce. The number of solution options is changing daily as we make advancements and new ideas are developed. The distractions your customers and clients are increasing as their attention is fractionated with a mix of all the changes I just described.

So how in the world can we ever expect to make a business plan that is going to actually be worth the paper it could be printed on if it was printed a month after you wrote it?

We can’t. The real value in writing business plans is the thinking process we go through when we write them. What this does is put us in a position where we stop the idea that we have written a business plan….because the plan you wrote doesn’t matter anymore. Since what matters is the thinking process we go through when writing business plans, what we have to evolve to is a way of thinking that reflects a more real time Continual Business Planning Process. This process is easier than one might think if you do it correctly. The number one key to proper business planning is being able to ask yourself the most important questions. Because the answers are out there and it’s our ability to ask a question that will give us the directions we need to get the answers that are going to create the results we want. So ask the right questions, find answers to start testing. And remember that your business is a moving thing and your planning has to move as fast as you want your business to move.

I cover this topic a lot as a Business Coach along with a lot of other topics with our Business Coaching services.

So if you have any question feel free to stop by our business development blog or call us at 1800-355-7337.

Our Goal at Guaranteed Profit.com is to get you to your goals faster, easier while you have more fun along the process.

Part 7 of the E*Bootcamp targeted to the interests of Darden students. This is a free event open to students, alumni, UVA, and the greater Charlottesville community. The E*Bootcamp consists of a full day of workshops and a reception/networking session. This program focuses on issues of tactical concern to entrepreneurs, for example: incorporating, building a team, sharing equity with founding partners, confidentiality agreements, business plans, start-up accounting, creative bootstrapping, and other funding concerns. Sessions are led by leading entrepreneurship professors and practitioners. The goal of Darden’s E*Bootcamp is to provide entrepreneurs with the basic tools to execute the first steps of creating a start-up venture. Unlike other programs, the E*Bootcamp is about basic blocking & tackling to get a start-up going. This session is led by Liz Pyle, Pyle Associates, LLC
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